Winning the Modern Commercial Roofing Market

How Leading Contractors Are Building Resilient, Growth-Ready Businesses

The Modern Commercial Roofing Report reveals how economic shifts, labor pressures, and evolving customer expectations are transforming the roofing industry. Backed by NOAH’s proprietary research, this whitepaper draws on survey data from 246 commercial roofing business owners nationwide—highlighting the strategies, technologies, and service models separating the top performers from the rest.

Learn how forward-thinking contractors are scaling efficiently, diversifying revenue, and adapting to a more competitive market.

Insights into emerging operator strategies—from digital adoption and service bundling to disciplined cost management that strengthens margins and boosts efficiency

Data on top industry challenges, including skilled labor shortages and material cost volatility, and how innovative firms are addressing them through training, technology, and operational rigor

Tactical recommendations for growth—leveraging bundled services, financing options, and proactive maintenance programs to increase retention, predictability, and long-term profitability

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Insights

The NOAH 3-Step Process for Delivering Insights

01

Understand the client's focus and goals

We begin by conducting deep-levels of market research to gain new depth of knowledge.

02

In-depth market research

Next, we conduct thorough analysis comparing our data with existing research and market intelligence.

03

Rigorous data analysis

Finally, we deliver detailed reports and recommendations you can use to drive your business forward.

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